The Internet is a dangerous place for those unaware of the landmines that exist.
Internet technology is a wonderful thing but placed in the hands of the enemy can wreck havoc on a business or individual. To be sure that the enemy does exist is to just look in your email box today and most people would have at least one or more forward looking scouts called the unsolicited email just waiting to report back to headquarters about the state of affairs of your computer domain. Many of these spam emails are disguised as Trojan Horses. They look wonderful on the outside but it is what is on the inside that counts.
Once a computer domain has been compromised through these forward looking scouts it is only a matter of time to another campaign is waged against individuals or corporations through hundreds of scams that try to rob an individual or business from just a few dollars to sometimes thousands of dollars. Other times there is more than money at stake. It is a person’s identity and in some cases it is even the business identity at risk.
Staying informed of the online perils is not an option any more. The Internet is going to become more prevalent in our world. Business owners and individuals need to be aware of the risks and have an understanding of the landmine areas online. Many of these Internet issues involve all types of unethical SEO marketing, advertising strategies, and sales activities all designed with the idea of preying on the unaware with grandiose Internet marketing promises and online advertising strategies to magically place you, with very little work on anyone’s part, at the top of the keywords search engine results for keywords related to your business. Don’t believe it! Or, don’t you believe it? See the Keywords Online Advertising Scam. Read how thousands of businesses have been taken in by this particular scam.
Getting to the Top of The Search Engine Results
There are no shortcuts on this path for any business to the top of the search engine results. All require lots of hard work in ethical Internet marketing and other areas related to SEO, search engine optimization. To be sure, it requires a much more strategic partnership arrangement with outside services, Webmasters, and through close confidential communications with the principals, top insider corporate individuals. This will require a strategic marketing approach to all aspects of a business; from not only the sales, marketing, and advertising but also to brand, customer and corporate communications, business planning, market research, public relations, and even investor relations. All are uniquely intertwined in developing a successful online web presence with a key understanding of where revenue growth will likely occur in the future. Capturing that revenue growth will be key to the success of a business.
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